"[Calling the Shots] is beautifully lit and shot, with each filmmaker in her own relaxed setting, and the editing is slick and professionally accomplished. Not only in its documentary surface is the film consistently upbeat, but the filmmakers—good-humoured, relaxed, articulate, and confident—strike consistently celebratory notes. This is not to suggest that they gloss over their struggles or their own mistakes."
-- Kay Armatage
Armatage, Kay. "Janis Cole and Holly Dale's Cinema of Marginality." In North of Everything: English-Canadian Cinema Since 1980, edited by William Beard and Jerry White. Edmonton: University of Alberta Press, 2002. (pp. 138-139)